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TOMS // The TOMS Story from Giant Ant on Vimeo.


TOMS didn't start with an idea for a shoe. In fact, it was the absence of the shoe that started it all.  This well-crafted, jazzy animation tells the compelling origin story of one-for-one social enterprise, TOMS. TOMS' word-of-mouth marketing strategy inspired this story told by many voices. The script was read by TOMS employees that had been there from the beginning including, of course, Blake Mycoskie.

Discover how your purchase can improve lives with TOMS' One For One model.

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